Why smart people defend bad ideas « Scott Berkun
Just because everyone in the room is smart doesn’t mean that collectively they will arrive at smart ideas. The power of peer pressure is that it works on our psychology, not our intellect. As social animals we are heavily influenced by how the people around us behave, and the quality of our own internal decision making varies widely depending on the environment we currently are in.
Mer Scott Berkun:
How to write a book: The short honest truth
If you want to write, kill the magic: a book is just a bunch of writing. Anyone can write a book. It might suck or be incomprehensible, but so what: it’s still a book. Nothing is stopping you right now from collecting all of your elementary school book reports, or drunken napkin scribbles, binding them together at kinkos for $20, slapping a title on the cover, and qualifying as an author. Want to write a good book? Ok, but get in line since most pro authors are still trying to figure that out too.
Writing a good book, compared to a bad one, involves one thing. Work. No one wants to hear this, but if you take two books off any shelf, I’ll bet my pants the author of the better book worked harder than the author of the other one. Call it effort, study, practice, whatever. Sure there are tricks here and there, but really writing is a kind of work.